There’s Goodness in Everything.

We believe in efforts and intention, in doing your best, and in celebrating the little wins. That’s why we created Boon Market, a marketplace of goods that do good—for you, your community, and the planet. Whether you’re passionate about reducing toxins at home, donating to your local school, or eliminating single use plastic, we support you.

From waste-free options to cleaning, personal care, and lunch on the go, our goods are eco friendly, uplifting, and intended to make your life just a little bit better. We’ve teamed up with incredible partners from around the country to offer the best in each category. Because if we all do our parts, we’ll generate more goodness than any one of us could achieve alone.

But the impact doesn’t stop there. Our platform makes it easy to give back to the cause of your choice. Shop well knowing that a percentage of your purchase will go directly toward the greater good.

Boon was founded by Lily Kanter, co-founder of Serena & Lily, mother of three, and passionate social changemaker. We have been featured on The View, Good Morning America, The Today Show, Real Simple Magazine, Good Housekeeping, and more.

About Boon

How We Work

About Our Values

What does it mean to do good? We know that little things add up to a big difference, which is why we worked hard to define our own stance on goodness. Alone, each value stands for something—a step forward for the planet, our health, or the good of our community—but together, our values represent a big step forward for our team, our customers, and our incredible partners around the world. But this is just the beginning. With passion on our side, and high standards for ourselves and our partners, we can’t wait to live these values in new ways in the months and years to come.

Reusable - Love to shop but love the earth more? Reduce your footprint with items to help you eliminate single-use plastics—from reusable kitchenware to refillable deodorant and cleaning supplies, to snacks on the go.

Social Good - Goods that give back feel twice as nice. Discover brands with impact in their DNA and support social causes when you buy products and gifts you love.

Toxin Free - Whether cleaning the kitchen or cleaning up your skincare routine, shop with confidence knowing our products are made with traceable materials you can feel good about.

Certified Organic - Every item on this list has been grown or raised according to the USDA’s organic standards, so snack, sip, and enjoy knowing exactly what’s in your food or personal care product.

Made in the U.S.A. - Support your local economy by exploring goods made right here in the U.S. Domestic purchases reduce the environmental impact of shipping while supporting communities close to home.

Certified B Corporation - Boost companies committed to a balance of purpose and profit when you buy B Corp products. Every company completed a rigorous certification process to earn their spot on this list.